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Join hosts Nathan Bennett and Mari Yamaguchi as they explore how great leaders think, learn from their failures, and how they inspire others to succeed. Spanning across multiple industries, our guests include the CEO of an International Airport, the Director of a bustling contact center, female leaders in technology, experts in sales and marketing and many more.
Episodes
Wednesday Mar 18, 2020
Wednesday Mar 18, 2020
If you want to become the Chief Marketing Officer of a leading tech company, you can follow these three easy steps. First, become a trained medic in the Dutch Army. Second, earn a degree in International Law specializing in the Law of War. Finally, build a diverse team of marketers with crazy ideas and empower them to create great things.
Genesy CMO, Merijn te Booij, joins hosts Mari Yamaguchi and Nathan Bennett to share stories from the trenches of his career in tech and how his military service prepared him to lead a global marketing team through a massive re-branding effort. Merijn also shares his thoughts on what it takes to become an effective CMO as well as lessons we can all learn from his children. This is a conversation you don’t want to miss, so take a moment with us.